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Top 10 Reasons to book a Personal Branding Session

The Top 10 Reasons to Book your Personal Branding Session with Blue Sky’s Studio

When you personalize your business with brand photographs, you create trust.  Personal Branding photographs also helps tell the story of your business, your brand and your unique value proposition.  This according to an article in the Huffpost.

In today’s visual world, you shop first with your eyes, and potential clients make purchasing decisions based on the first impression our images make online.   You personal brand should influence the way your ideal client thinks about your business or brand. Your personal brand images can have a huge impact on your business and on the bottom line.

CEO portraits

Your custom photography library is an asset, so how do you best use that asset?

  1. Create a library of images to pull from based on categories to make images easy to locate.
  2. Place images throughout your website, and rotate these images often (this will also improve your SEO)
  3. Use them in posts on Facebook, Instagram, LinkedIn, Pinterest or any other platform that you use.
  4. Place them in your newsletters and email blasts
  5. Use them in Press Releases about an even or new offering your business has.
  6. Refresh your profile pictures every few months so that people see a new image of you.
  7. Use these images to submit to magazines when they do articles on you or about your company (that way you can decide on which are the best images of you and you are not at the mercy of their photographers).
  8. Submit images along with your bio when you have a speaking engagement
  9. Put an image of yourself in your email signature line
  10. Put images on yourself and your brand in your printing marketing material.

Let me give you a quick example of a personal branding session for a CEO of a large home design company.

Corporate Headshot CEO

My friend and client, Shirin was featured on the cover of a Franchising magazine.  She was disappointed with the images the staff photographer took of her. Her main issue, was she did not feel comfortable with the magazine’s photographer.  He did not give her any posing direction or help her get the best expressions.  

I suggested we schedule a Blue Sky’s personal branding session for her, so in the future, she would have an entire library of images to present her Public Relations firm.  We ended up scheduling the session with her, her executive team and a videographer for an entire day. The result was 150 amazing images that she could use throughout the year to promote herself and her company.  In addition, Shirin was able to select the images that she liked the best and give me direction for retouching to make sure she was happy with every image. Finally, because we did the session in one day, instead of several different sessions, she saved time by only having to have professional makeup and hair done one time. 

Here are just a few images from her session.

modern corporate headshot Modern branding session Personal branding for a CEO Modern headshot Headshot in office Orange County headshot

We have several new collections available for a personal branding session.    We have one hours sessions, full day sessions or a annual membership.

Here are some additional posts on Personal Brand Sessions:

Is personal Branding photography right for you?

Creating a Personal Branding Library

Is A Personal Branding Session right for you?

To book a consultation with us, click here.

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Is a Personal Branding Session for you?

Personal Branding photography

How would you determine if a personal branding session is right for you?  Are you a professional speaker, a wealth management consultant, a doctor, a lawyer, a personal trainer, a chef, real estate broker or any other business?  Are you an Orange County business that needs to update your headshots and marketing material?  Almost any business will benefit by having a library of images that helps them tell their brand story online.

Corporate photography

Who needs a Personal branding session.

If you own or run a business that could benefit from showing up online on a regular basis, you are the perfect candidate for a personal branding session.  When creating an online presence and driving traffic to your business, you need images that help your ideal client get to know you and connect with you on a deeper level.  

Corporate team photography

“Marketing is no longer about the stuff that you make, but about the stories you tell.” Seth Godin

What should personal branding marketing do for you?

Your marketing should be about turning strangers into friends and friends into clients.  The best way for you to do this online, is with images of you and your staff and people interacting with your product or service.

Here is a recent branding session that I did with Align Wealth Management company.  The objective was to share their new office space and a little personality (Nick is not only the CEO, but he is also a very talented musician who uses his talent to connect with his clients).

candid office shot Personal branding office photography personal branding photography at desk Corporate team photography personal branding musicianIf you are interested in getting more information on a personal branding session or booking click this link.

Information on personal branding sessions.

To see more relevant articles about branding, click here.

 

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A Personal Brand Session Library

Personal Branding Sessions

is not just about creating the perfect headshot. Instead, it is creating an entire library of images that enable clients to get to know you better and to connect with your brand. At it’s best, Personal Branding Photography, can help you connect with your ideal client on a whole different level as they get to know, like and trust you and your business.

Meet Andrea Guevara she helps businesses, brands, writers and creative entrepreneurs attract their people by helping them leverage their irresistible authenticity.  Her personality is big, her colors are bold and she is full of positive energy to attract her ideal clients.   Long Beach is her home, and it made the ideal background for her personal branding session.  

Personal Branding Photography 2

Check out all about Andrea on her website: https://andreaguevara.com

A lot of thought went into making sure Andrea’s personal branding session was authentic to her brand and to her personality.  So not only was the location important, but the wardrobe for the session needed to compliment the location and to look great on Andrea.  When selecting a wardrobe for a personal branding session, the most important factor is fit.  All clothing should fit perfectly, no baggy or oversize clothing as it doesn’t flatter the subject.

Here are just a few of our favorite images from the session.  I would love to tell your brand story.  Click here to book your session.

Creative headshots Personal Branding photos

Personal branding images Personal branding photography 4 Personal branding pics Photography for your brand Headshots with personality headshots on a graffiti wall branding photography 8 Long Beach branding session Long Beach branding session

To see more branding sessions, check out these posts: Personal branding for you

Orange County Headshot photography

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Orange County High School Senior Photoshoot

The best thing about being an Orange County photographer and having a studio in Laguna Beach are the beautiful beaches! The beaches in Laguna are one of the most stunning places to have a high school senior photography shoot.

Although I end up with half the beach in my car after, it is truly one of my favorite places to shoot, especially in the Southern California “winter”. Personally, I believe the beaches in the winter make some of the most amazing backdrops. The unrivaled sunsets and blue skies, along with the beautiful textures of the rocks, sand and water, come together to capture the best moments!

If you have a senior that is graduating soon and you are looking for one-of-a-kind pictures to commemorate their high school accomplishments and utilize for gifts and/or graduation announcements, this is the perfect time.

I am offering a “Model for a Day” promotion in February and March. For $249, the package comes complete with hair and makeup and a portrait session with up to 4 outfit changes! You also get to go home with a 11×14 matted print. This is perfect for a senior session or even as a special treat for another treasured family member! Here are some of my recent beach sessions with some amazing seniors.

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We’ll Help You Select the Perfect Photos from Your Session

how to select the perfect photos from your session

Just about every photo session with us includes an in-studio review session about a week or two after your photo shoot. We know that a lot of photographers simply send an online album with photos to choose from, but I think it’s important to go the extra mile to help our clients.

If you’ve ever had professional photography done you know that we take a ton of photos during your session. This is great, because as a photographer I have so many more photos to choose from when looking for the perfect poses, lighting, smile, etc.

But if you’re looking through an online album of photos it can be really hard to choose between hundreds of different options. That’s why we are right there to help you.

This is one of the biggest reasons I make your review session a priority. My team is experienced in the art of finding and selecting the best photos from your session.

So here’s a  little behind-the-scenes look at how our white-glove review session works.

It starts as soon as your photography session is finished.

That’s right, as soon as I’m done photographing you (and/or your family) I begin going through the images and selecting the best first round. This usually ends up being several hundred photos.

A little while later, after I’ve had a little artistic space from the images, I go back and get a little pickier, looking for the best poses, the best facial looks, smiles, etc.

Then we start editing.

From there, I select my favorite twenty to twenty-five images to edit. This is when my team and I tap into my nearly twenty years of photo-editing experience to optimize lighting, smooth wrinkles, or remove blemishes, or even shave off a few pounds.photo editing

High-quality portrait prints.

After we’ve made these gorgeous images absolutely picture perfect, we print them on our high-quality, archival photo paper and put them in mattes to display on our reveal wall. I’ll explain what that is in just a bit.

Your Review Session.

A week or so after your photography session we’ll call to set up a good time for you to come by our studio and see your photos in three amazing ways.

Slideshow.

We always put together a beautiful slideshow to show you some of the best pictures from your shot, sometimes with a little video from your shoot as well.

 

Reveal Wall.

When you first walk into the studio the reveal wall will be covered, but during your session we’ll pull the curtains aside to reveal those painstakingly edited images, matted and ready to be framed. You’ll be able to see your beautifully printed images, hold them in your (white-gloved) hands, and even take some home!

Digital Selections.

We’ll also have a selection of close to a couple hundred favorite photos on our flat screen display. We’ll work with you to narrow down the best shots, by comparing your favorites side-by-side and helping you understand the differences (even the minute ones) to each photo so you can pick ones that you’ll love for years to come.

You can always order individual images, but our best offerings are in our wall art, artisanal albums, Italian photo boxes, and other professionally printed packages. No matter what your taste, needs, or preferences, we’ll help you choose the perfect images and even edit them to your specifications.

We know that our clients come to us for a top notch experience and so we strive to give you the best photography experience of your life, along with the portraits that you’ll cherish for generations.

Want to see the behind the scenes video for this photo session? Click here to view the video.

fall-family-portraits

Are you ready to book your session? Call us now.

Or sign up for the email list to get the latest tips on how to make your session wonderful.